4th October 2008

Daily Podcast: Startup the Future

posted in Car News Articles |

Detroit’s Big Three are in serious trouble. That’s not news to anyone. Toyota and Honda, while suffering sales decreases last month, are still in the black. But the big question is where the future of the American automotive industry is - if there is one. Even if the Big Three don’t completely vanish, their continued downsizing will leave boatloads of engineers and mid-level execs without a job. Is the Silicon Valley model of business the future for the automotive industry for the next twenty years? Tesla seemed to raise plenty of dough despite immense production issues. And Carbon Motors is attempting to crank out a custom-built police car. There’s no way tiny companies like these could build enough cars for the entire US population. Nor could they compete with big boys like Toyota. But we might see a boom in purpose-built vehicles coming from smaller companies. Dodge Vipers from whoever buys the program. Electric sports cars from Tesla. An electric sedan from somebody. Carbon Motors’ police cars. Single-purpose taxicabs. And so on. Even after the small companies consolidate, it would be a clean start for the American automotive industry. Is it going to happen? No. But I’m just sayin’.

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